The Brazilian cosmetic biotech market is experiencing growth, driven by increasing consumer demand for natural, sustainable, and personalized products. Companies are leveraging biotechnology to develop innovative and effective ingredients for cosmetics, focusing on areas like personalized cosmetics, natural/sustainable products, and vegan/cruelty-free options.
The cosmetics market in Brazil is expected to reach a projected revenue of US$ 6,577.7 million by 2030. A compound annual growth rate of 5.1% is expected of Brazil cosmetics market from 2024 to 2030.In terms of segment, skin care was the largest revenue generating product in 2023. Hair Care is the most lucrative product segment registering the fastest growth during the forecast period.
One of the best
Any good idea related to beauty in Brazil sells. And a lot. Not only national Cosmetics Industry is among the most profitable of the world, but Brazil has the third largest cosmetics market, getting only behind United States and Japan. The Brazilian Cosmetics Industry is also famous nationwide. Present in more than 80 countries around the world, the segment had stable annual increases for the last decade, even in times of economic crisis.
Brazil's regulations and law
As a major player in the global cosmetics sector, Brazil maintains a well-established regulatory framework under the oversight of the Brazilian Health Regulatory Agency (ANVISA). Companies entering this market shall comply with various requirements, including ingredient restrictions, safety standards, labeling regulations, and product regularization processes. Additionally, only local entities can serve as market authorization holders, adding to the regulatory complexity. For international brands, understanding and adhering to these regulations is essential for ensuring compliance and achieving success in Brazil.